Going negative : how attack ads shrink and polarize the electorate / Stephen Ansolabehere, Shanto Iyengar.

Bibliographic Details
Main Author: Ansolabehere, Stephen
Other Authors: Iyengar, Shanto
Language:English
Published: New York : Free Press, [1995], ©1995.
Subjects:
Physical Description:viii, 243 pages : illustrations ; 24 cm
Format: Book

MARC

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100 1 |a Ansolabehere, Stephen.  |0 http://id.loc.gov/authorities/names/n92059900 
245 1 0 |a Going negative :  |b how attack ads shrink and polarize the electorate /  |c Stephen Ansolabehere, Shanto Iyengar. 
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300 |a viii, 243 pages :  |b illustrations ;  |c 24 cm 
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504 |a Includes bibliographical references (pages 215-234) and index. 
650 0 |a Advertising, Political.  |0 http://id.loc.gov/authorities/subjects/sh85001189 
650 0 |a Advertising, Political  |z United States.  |0 http://id.loc.gov/authorities/subjects/sh2007100692 
650 0 |a Political campaigns  |z United States.  |0 http://id.loc.gov/authorities/subjects/sh2008109540 
650 0 |a Negativism.  |0 http://id.loc.gov/authorities/subjects/sh85090631 
700 1 |a Iyengar, Shanto.  |0 http://id.loc.gov/authorities/names/n85386738 
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