Net gain : expanding markets through virtual communities / John Hagel III, Arthur G. Armstrong.

Bibliographic Details
Main Author:	Hagel, John
Other Authors:	Armstrong, Arthur
Language:	English
Published:	Boston : Harvard Business School Press, [1997], ©1997.
Subjects:	Internet marketing. Customer relations. Virtual communities.
Physical Description:	xv, 235 pages : illustrations ; 24 cm
Format:	Book

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