Organizational improvisation in new product development / Anne S. Miner, Christine Moorman, Paula Bassoff.
Uniform Title: | Report (Marketing Science Institute) ;
no. 97-110. |
---|---|
Main Author: | |
Other Authors: | |
Language: | English |
Published: |
Cambridge, Mass. :
Marketing Science Institute,
[1997], ©1997.
|
Series: | Report (Marketing Science Institute) ;
no. 97-110. |
Subjects: | |
Physical Description: | 27 pages ; 28 cm. |
Format: | Book |
Note: | "Working paper." "June 1997." |
---|---|
Call Number: | HF5415.A1 M39 no.97-110 |
Bibliography Note: | Includes bibliographical references (pages 23-27). |