How should 'Tide' study its readers? / in charge of study, Alberta Curtis.

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Bibliographic Details
Main Author: Curtis, Alberta
Corporate Author: Columbia University. Office of Radio Research
Other Authors: Lazarsfeld, Paul Felix
Language:English
Published: [New York] : Bureau of Applied Social Research, Columbia University, 1943.
Subjects:
Physical Description:34, vi pages
Format: Microfilm Book

MARC

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090 |a PN4784.C7 C87 1943 Microfiche 
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100 1 |a Curtis, Alberta.  |0 http://id.loc.gov/authorities/names/n2002100812 
245 1 0 |a How should 'Tide' study its readers? /  |c in charge of study, Alberta Curtis. 
260 |a [New York] :  |b Bureau of Applied Social Research, Columbia University,  |c 1943. 
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500 |a "September 21, 1943." 
500 |a "An exploratory study submitted to the Magazine Audience Group by the Office of Radio Research ; Paul F. Lazarsfeld, director." 
500 |a Microform. 
533 |a Microfiche.  |b [New York, N.Y.] :  |c Clearwater Publishing Co.,  |d c1981.  |e 1 microfiche : negative ; 11 x 15 cm. 
650 0 |a Journalism, Commercial  |z United States.  |0 http://id.loc.gov/authorities/subjects/sh2009127891 
650 0 |a Business literature.  |0 http://id.loc.gov/authorities/subjects/sh85018304 
650 0 |a Readership surveys  |z United States.  |0 http://id.loc.gov/authorities/subjects/sh2010109606 
650 0 |a Periodicals  |x Circulation.  |0 http://id.loc.gov/authorities/subjects/sh85099895 
700 1 |a Lazarsfeld, Paul Felix. 
710 2 |a Columbia University.  |b Office of Radio Research.  |0 http://id.loc.gov/authorities/names/n81074687 
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952 f f |p Non-Circulating  |a Michigan State University-Library of Michigan  |b Michigan State University  |c MSU Microforms  |d MSU Microforms, 2 West  |t 0  |e PN4784.C7 C87 1943 Microfiche  |h Library of Congress classification  |i Microform (Microfilm/Microfiche)  |n 1