How should 'Tide' study its readers? / in charge of study, Alberta Curtis.

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Bibliographic Details
Main Author: Curtis, Alberta
Corporate Author: Columbia University. Office of Radio Research
Other Authors: Lazarsfeld, Paul Felix
Language:English
Published: [New York] : Bureau of Applied Social Research, Columbia University, 1943.
Subjects:
Journalism, Commercial > United States.
Business literature.
Readership surveys > United States.
Periodicals > Circulation.
Physical Description:34, vi pages
Format: Microfilm Book

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