Relationship marketing : new strategies, techniques, and technologies to win the customers you want and keep them forever / Ian H. Gordon.
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| Language: | English |
| Published: |
Toronto ; New York :
John Wiley & Sons Canada,
[1998], ©1998.
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| Subjects: | |
| Physical Description: | xx, 314 pages : illustrations ; 24 cm |
| Format: | Book |
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