From decision support to decision automation : a 2020 vision / Randolph E. Bucklin, Donald R. Lehmann, John D.C. Little.

Bibliographic Details
Uniform Title:Report (Marketing Science Institute) ; no. 98-119.
Main Author: Bucklin, Randolph E.
Corporate Author: Marketing Science Institute
Other Authors: Lehmann, Donald R.
Little, John D. C.
Language:English
Published: [Cambridge, Mass.] : Marketing Science Institute, [1998]
Series:Report (Marketing Science Institute) ; no. 98-119.
Subjects:
Physical Description:19 pages ; 28 cm.
Format: Book

MARC

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245 1 0 |a From decision support to decision automation :  |b a 2020 vision /  |c Randolph E. Bucklin, Donald R. Lehmann, John D.C. Little. 
260 |a [Cambridge, Mass.] :  |b Marketing Science Institute,  |c [1998] 
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490 1 |a Report ;  |v no. 98-119 
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500 |a "October 1998." 
504 |a Includes bibliographical references (pages 17-19). 
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