Demand for and use of global account management / David B. Montgomery, George S. Yip and Belen Villalonga.
| Uniform Title: | Report (Marketing Science Institute) ;
no.99-115. |
|---|---|
| Corporate Author: | |
| Other Authors: | |
| Language: | English |
| Published: |
Cambridge :
Judge Institute of Management Studies, University of Cambridge,
1999.
|
| Series: | Report (Marketing Science Institute) ;
no.99-115. |
| Subjects: | |
| Physical Description: | 35 pages ; 30 cm. |
| Format: | Book |
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