Researching the public opinion environment : theories and methods / Sherry Devereaux Ferguson.

Bibliographic Details

Uniform Title:	Sage series in public relations.
Main Author:	Ferguson, Sherry Devereaux
Language:	English
Published:	Thousand Oaks, Calif. : Sage Publications, [2000], ©2000.
Series:	Sage series in public relations.
Subjects:	Public opinion. Public opinion polls. Mass media and public opinion.
Physical Description:	xvi, 296 pages ; 24 cm.
Format:	Book