The business strategy game / created by Arthur A. Thompson, Jr., Gregory J. Stappenbeck.
A business simulation involving the athletic footwear industry. Students are required to devise five-year strategic plans, financial projections, and assess the revenue-cost profit consequences of alternative strategic actions.
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| Language: | English |
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Chicago :
Irwin,
[1997], ©1997.
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| Edition: | Fourth edition, Version 4.0a. |
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| Physical Description: | 2 computer discs ; 3 1/2 in. + 1 player's manual (iv, 115 pages) |
| Format: | Electronic Software |
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