Big ideas : putting the zest into creativity / Jonne Ceserani.
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| Language: | English |
| Published: |
London ; Sterling, VA :
Kogan Page,
2003.
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| Subjects: | |
| Physical Description: | x, 197 pages : illustrations ; 24 cm |
| Format: | Book |
Contents:
- Some thoughts on how to introduce creativity, innovation and change into a business : describing an ideal
- A perspective about the world we live in from a creativity point of view
- Being
- Mission and vision
- Moving towards your goal
- Accessing emotional resources and high-performance states
- Anchoring
- Seeing things from different perspectives
- Reframing : the transformation of meaning
- Speaking another person's language
- Rapport and influencing skills
- Levels of leadership and leadership style
- Doing
- The death of the chairperson
- Metaphors
- Questioning the wisdom?
- How lazy we are with language
- Discounting and revenge cycles : how to assume positive intent
- Listening : for ideas and to the meeting in your head
- Speaking for easy listening
- Giving ideas or options
- Nine-step creative problem-solving model
- Springboards
- Imaging, metaphor, analogy and excursion
- Journeys into absurdity
- Selection of springboards
- Idea development, a process map for using speculation and absurdity in order to generate new ways of working
- Risk taking
- Itemized response
- Best current thinking
- Comfort rating
- Next steps.