Artful persuasion : how to command attention, change minds, and influence people / Harry Mills.

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Peels away the mystery that surrounds the psychology of influence and reveals how the world's most persuasive politicians, advertisers, salespeople, and spin doctors work their magic. Case studies in human behavior, examples of masterful persuaders such as Churchill and Lincoln, and step-by-step gui...

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Bibliographic Details
Main Author: Mills, Harry
Corporate Author: NetLibrary, Inc
Language:English
Published: New York : American Management Association, 2000.
Subjects:
Electronic books.
Persuasion (Psychology)
Influence (Psychology)
Genre:
Electronic books.
Online Access:
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Physical Description:xviii, 300 pages ; 23 cm
Format: Electronic eBook
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Artful persuasion : how to command attention, change minds, and influence people

Authors: Mills, Harry, 1950-
Published: American Management Association, 2000
Physical Description: xviii, 300 pages : illustrations ; 24 cm
Book
Show all versions (3)