Marketing in the public sector : a roadmap for improved performance / Philip Kotler, Nancy Lee.
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| Other Authors: | |
| Language: | English |
| Published: |
Upper Saddle River, N.J. :
Wharton School Pub.,
[2007], ©2007.
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| Physical Description: | xv, 332 pages : illustrations ; 24 cm |
| Format: | Book |
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