Television Viewers, Nonviewers, and Heavy Viewers / Marilyn Jackson-Beeck and Jeff Sobal.

Data from three representative national surveys were studied to determine to what extent profiles of television viewers of different levels of viewing frequency fit with expectations based on theory and earlier research. A group of 4,552 respondents were surveyed in 1975, 1976, and 1978 by personal...

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Bibliographic Details
Main Authors:	Jackson-Beeck, Marilyn Sobal, Jeff (Author)
Language:	English
Published:	[Place of publication not identified] : Distributed by ERIC Clearinghouse, 1979.
Subjects:	Audiences. Commercial Television. Social Characteristics. Surveys. Television Research. Television Viewing. Speeches/Meeting Papers. Reports, Research.
Genre:	Speeches/Meeting Papers. Reports, Research.
Physical Description:	18 pages
Format:	Microfilm Book

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