An Evaluation of Over Easy, A Television Series for and about Older People. Second Edition, 1980.

A five-study evaluation assessed the appeal of Over Easy to its target group and its effectiveness in meeting stated objectives. Aimed at viewers over the age of 55, the daily, half-hour magazine-format program produced by KQED-TV San Francisco, is intended to inform them, encourage positive attitud...

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Bibliographic Details
Corporate Author: Corporation for Public Broadcasting, Washington, DC. Office of Communication Research
Language:English
Published: [Place of publication not identified] : Distributed by ERIC Clearinghouse, 1981.
Subjects:
Genre:
Physical Description:143 pages
Format: Microfilm Book

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