U.S. Media and Thai Society / Boonchan Thongprayoon and L. Brooks Hill.

A study investigated the effects of U.S. mass media on three dimensions of Thai society: lifestyles, social problems, and value conflict. A total of 100 two-part questionnaires were distributed to Thai students at southwestern public universities in the United States. Forty males and 28 females, who...

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Bibliographic Details
Main Authors:	Thongprayoon, Boonchan Hill, L. Brooks (Author)
Language:	English
Published:	[Place of publication not identified] : Distributed by ERIC Clearinghouse, 1987.
Subjects:	Advertising. College Students. Cultural Influences. Foreign Countries. Higher Education. Life Style. Mass Media Effects. Media Research. Need Gratification. Popular Culture. Public Opinion. Radio. Social Values. Sociocultural Patterns. Television. Media Role > Thai People Media Exposure > Media Use > Thailand Reports, Research. Speeches/Meeting Papers. Tests/Questionnaires.
Genre:	Reports, Research. Speeches/Meeting Papers. Tests/Questionnaires.
Physical Description:	39 pages
Format:	Microfilm Book

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