Marketing and Development for Community Colleges / G. Jeremiah Ryan, Ed. and Nanette J. Smith, Ed.

This collection of 23 essays provides an overview of current marketing and resource development practices in community colleges. The first of the five sections in the book, "Organizing for Successful Advancement," contains chapters on "Organization of the Successful Institutional Office," by Nanette...

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Bibliographic Details
Corporate Author:	Council for Advancement and Support of Education, Washington, DC
Other Authors:	Ryan, G. Jeremiah (Editor) Smith, Nanette J. (Editor)
Language:	English
Published:	[Place of publication not identified] : Distributed by ERIC Clearinghouse, 1989.
Subjects:	College Administration. College Planning. Community Colleges. Educational Resources. Financial Support. Fund Raising. Institutional Advancement. Marketing. Organizational Effectiveness. Organizational Objectives. Two Year Colleges. Books. Reports, Descriptive. Opinion Papers.
Genre:	Books. Reports, Descriptive. Opinion Papers.
Physical Description:	253 pages
Format:	Microfilm Book

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