Major Gifts : Solicitation Strategies. Second Edition / Richard E. Matheny.
This book explores various strategies for major gift solicitation by colleges, universities, and other nonprofit organizations. Emphasis is on the face-to-face interactive communication process. Section 1 presents 16 chapters that discuss various solicitation strategies, including examining organiza...
Main Author: | Matheny, Richard E. |
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Corporate Author: | Council for Advancement and Support of Education, Washington, DC |
Language: | English |
Published: |
[Place of publication not identified] :
Distributed by ERIC Clearinghouse,
1999.
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Subjects: | |
Genre: | |
Physical Description: | 196 pages |
Format: | Microfilm Book |