The political speechwriter's companion : a guide for writers and speakers / Robert Lehrman.

Bibliographic Details
Main Author: Lehrman, Robert A.
Language:English
Published: Washington, D.C. : QC Press, [2010], ©2010.
Subjects:
Speechwriting.
Political oratory.
Public speaking.
English language > Rhetoric.
Physical Description:xix, 362 pages : illustrations ; 23 cm
Format: Book
Contents:
  • The political speech
  • Persuasion
  • Audiences
  • Research
  • Structure
  • Language people understand
  • Language people remember
  • Anecdote
  • Wit
  • Support
  • Beginnings
  • Presenting the problem
  • Solutions
  • Writing conclusions
  • Delivery
  • A speech revisited
  • Speechwriting and ethics
  • The uneasy partnership: advice for speakers and writers
  • Final words
  • Appendix A: Speeches for almost every occasion.