Ads to icons : how advertising succeeds in a multimedia age / Paul Springer.
| Main Author: | |
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| Language: | English |
| Published: |
London ; Philadelphia :
Kogan Page,
2009.
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| Edition: | Second edition. |
| Subjects: | |
| Genre: | |
| Online Access: | |
| Physical Description: | xviii, 343 pages : illustrations ; 24 cm |
| Format: | Book |
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