Books for sale : the advertising and promotion of print since the fifteenth century / edited by Robin Myers, Michael Harris and Giles Mandelbrote.
"Study of book history focused on the promotion and advertising of printed materials. Part of Publishing Pathways series. Collection of 8 essays that look at the advertising and marketing techniques of booksellers and publishers from the 15th to the 20th century in the western world"--Provided by pu...
Uniform Title: | Publishing pathways.
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Other Authors: |
Myers, Robin (Book trade historian) Harris, Michael, 1938- Mandelbrote, Giles |
Language: | English |
Published: |
New Castle, DE : London :
Oak Knoll Press ; British Library,
2009.
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Series: | Publishing pathways.
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Subjects: | |
Physical Description: | xvi, 191 pages : illustrations, maps ; 24 cm. |
Format: | Book |