Reality check : the irreverent guide to outsmarting, outmanaging, and outmarketing your competition / Guy Kawasaki.
As Guy Kawasaki puts it, "If the two most popular words in your company are partner and strategic, and partner has become a verb, and strategic is used to describe decisions and activities that don't make sense"--it's time for a reality check. Here, Kawasaki has compiled his best wit, wisdom, and co...
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| Language: | English |
| Published: |
New York :
Portfolio/Penguin,
2011.
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| Physical Description: | xx, 474 pages ; 22 cm |
| Variant Title: |
Irreverent guide to outsmarting, outmanaging, and outmarketing your competition. |
| Format: | Book |