Online advertising and promotion : modern technologies for marketing / by Payam Hanafizadeh and Mehdi Behboudi.

"This book educates readers on how to meet online advertising and Internet marketing challenges for both present and future tactics"--Provided by publisher.

Bibliographic Details
Main Author: Hanafizadeh, Payam, 1974-
Other Authors: Behboudi, Mehdi, 1983-
Language:English
Published: Hershey, PA : Business Science Reference, 2012.
Subjects:
Physical Description:236 pages ; cm.
Format: Book

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