Qualitative content analysis in practice / Margrit Schreier.

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Bibliographic Details
Main Author: Schreier, Margrit
Language:English
Published: London ; Thousand Oaks, Calif. : Sage Publications Ltd, 2012.
Subjects:
Physical Description:viii, 272 pages ; 25 cm
Format: Book
Contents:
  • Introduction : what is qualitative content analysis?
  • What is qualitative about qualitative content analysis?
  • Will qualitative content analysis work for me? : decision aids
  • The coding frame
  • Building a coding frame
  • Strategies for building a data-driven coding frame
  • Segmentation and units of coding
  • Trying it out : the pilot phase
  • What to keep in mind : evaluating your coding frame
  • The main analysis phase
  • How to present your results
  • Using software in doing qualitative content analysis.