The knockoff economy : how imitation sparks innovation / Kal Raustiala and Christopher Sprigman.
"In many sectors, copying is more or less accepted as a business strategy. Products that look, taste, and sound suspiciously like 'originals' abound in upscale chain restaurants, fashion outlets, and contemporary architecture. And such industries typically regard the pervasive piracy as a spur towar...
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Language: | English |
Published: |
Oxford [U.K.] ; New York :
Oxford University Press,
[2012], ©2012.
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Physical Description: | 272 pages : illustrations ; 25 cm |
Variant Title: |
How imitation sparks innovation. |
Format: | Book |
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