Lifestyle brands : a guide to aspirational marketing / by Stefania Saviolo, Antonio Marazza.
Main Author: | Saviolo, Stefania |
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Other Authors: | Marazza, Antonio |
Language: | English |
Published: |
Houndmills, Basingstoke ; New York, NY :
Palgrave Macmillan,
2013.
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Subjects: | |
Physical Description: | xiv, 141 pages |
Format: | Book |