The merchants of cool / produced by Barak Goodman, Rachel Dretzin ; directed by Barak Goodman ; a Frontline co-production with 10/20 Productions, LLC ; WGBH Educational Foundation ; WGBH Boston.

The world of advertising has become inundated with marketing for teenagers. This episode of Frontline explores the pop culture manipulated and created by corporate America for the American youth.

Bibliographic Details
Uniform Title:Rovi Media Collection. Movies.
Rovi K-12 education materials.
Corporate Authors: 10/20 Productions
WGBH Educational Foundation
WGBH (Television station : Boston, Mass.)
PBS Home Video
Other Authors: Goodman, Barak (Producer, Director)
Goodman, Rachel Dretzin (Producer, Screenwriter)
Rushkoff, Douglas (Host)
Language:English
Language and/or Writing System:
Closed captioned for the hearing impaired.
Published: [Boston, Mass.] : WGBH Educational Foundation : Distributed by PBS Home Video, 2005, ©2001.
Series:Rovi Media Collection. Movies.
Rovi K-12 education materials.
Subjects:
Genre:
Physical Description:1 videocdisc (60 min.) : sound, color ; 4 3/4 in.
Variant Title:
Frontline : the merchants of cool.
Other Uniform Title:Frontline (Television program)
Format: Video DVD
Description
Summary:
The world of advertising has become inundated with marketing for teenagers. This episode of Frontline explores the pop culture manipulated and created by corporate America for the American youth.
Note:Originally broadcast as a segment of the television program Frontline.
Videorecording.
Call Number:CM1 D0055898 VideoDVD
ISBN:0793690552
9780793690558
Credits:Written by Rachel Dretzin.
System Details:DVD ; NTSC ; Region 1 ; Dolby digital ; full screen version.
Participant or Performer:
Correspondent, Douglas Rushkoff.