[Malcolm Gladwell talks about the spread of ideas with Ray Suarez].

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Author Malcolm Gladwell explains how ideas grow and change explosively by word of mouth, and discusses the teen smoking epidemic.

Bibliographic Details
Corporate Author:	Public Broadcasting Service (U.S.)
Other Authors:	Gladwell, Malcolm, 1963- (Interviewee) Suarez, Ray, 1957- (Host)
Language:	English
Published:	[2000]
Subjects:	Gladwell, Malcolm, > 1963- > Interviews. Journalists > Interviews. Contagion (Social psychology) Causation. Context effects (Psychology) Social psychology. Teenagers > Tobacco use. Gladwell, Malcolm, > 1963- > Tipping point.
Genre:	Interviews.
Physical Description:	1 electronic audio file (8 min., 7 sec.) : digital, WAV file.
Other Uniform Title:	News hour with Jim Lehrer (Television program)
Format:	Electronic Audio Software

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