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|a Ahn, E - 1 fiche
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|a Ahn, Euijin.
|0 http://id.loc.gov/authorities/names/ns2013003783
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| 245 |
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|a The effects of banner ad size and time cost on brand attitude and click-through /
|c by Euijing Ahn.
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| 260 |
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|c 2001.
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| 300 |
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|a viii, 87 leaves :
|b illustrations ;
|c 29 cm
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| 336 |
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|a text
|b txt
|2 rdacontent
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|a Microform.
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| 502 |
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|g Thesis
|b Ph. D.
|c Michigan State University. Mass Media Ph. D. Program
|d 2001.
|
| 504 |
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|a Includes bibliographical references (leaves 83-87).
|
| 533 |
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|a Microfiche.
|b Ann Arbor, Mich. :
|c University Microfilms,
|d 2001.
|e 1 microfiche ; 11 X 15cm.
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| 650 |
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|a Internet advertising.
|0 http://id.loc.gov/authorities/subjects/sh94006992
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| 650 |
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|a Advertising media planning.
|0 http://id.loc.gov/authorities/subjects/sh85001205
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| 650 |
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0 |
|a Brand choice.
|0 http://id.loc.gov/authorities/subjects/sh85016402
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|b Michigan State University
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