The Four P's : Marketing Strategies / Video Education Australasia.
Despite the complexity of 21st-century commerce, success in marketing is still founded on four basic concepts: product, price, promotion, and place. This program shows how businesses incorporate the four P's into effective marketing strategies. By exploring tactics used to sell a wide range of produ...
Uniform Title: | Films on Demand.
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Corporate Authors: | |
Language: | English |
Language and/or Writing System: |
Closed-captioned. |
Published: |
New York, N.Y. :
Infobase,
[2010], ©2009.
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Series: | Films on Demand.
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Subjects: | |
Genre: | |
Online Access: | |
Physical Description: | 1 online resource (28 min.) : sound, color, digital file. |
Variant Title: |
Marketing Strategies |
Format: | Electronic Video |
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