Omnichannel Is Revolutionizing Business / CINEFETE.
Is the consumer driving the world of retail mad? Today you can buy anything anywhere, anytime: online, in stores, or via smartphones. Retailers have to reshape their strategy because the revolution will be merciless for those who don’t adapt. For retail expert Robin Lewis, 50 percent of brands will...
| Uniform Title: | Films on Demand.
Business Revolution. |
|---|---|
| Corporate Authors: | |
| Language: | English |
| Language of the Original: |
English |
| Language and/or Writing System: |
Closed-captioned. |
| Published: |
[Place of publication not identified] :
CINEFETE,
[2016]
|
| Series: | Films on Demand.
Business Revolution. |
| Subjects: | |
| Genre: | |
| Online Access: | |
| Physical Description: | 1 online resource (1 video file (29 min., 54 sec)) : sound, color. |
| Format: | Electronic Video |
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| 500 | |a Originally released by CINEFETE, 2016. | ||
| 500 | |a Streaming video file encoded with permission for digital streaming by Infobase on April 30, 2018. | ||
| 505 | 0 | 0 | |t Picom and Retail Transformation (5:04); |t Digitizing Physical Stores (4:01); |t Lick Project and Customer Experience (7:10); |t Changing Retail Posture at Saguez & Partners (4:06); |t Customer Satisfaction at BNP Pariba (3:40); |t Sephora Customer Profiles (3:45); |t Credits: Omnichannel Is Revolutionizing Business (0:37); |
| 520 | |a Is the consumer driving the world of retail mad? Today you can buy anything anywhere, anytime: online, in stores, or via smartphones. Retailers have to reshape their strategy because the revolution will be merciless for those who don’t adapt. For retail expert Robin Lewis, 50 percent of brands will die if they don’t adapt to this new ecosystem." One word is frightening retailers everywhere: Omnichannel. Through the examples of Sephora, France’s most digitized retailer; BNP Paribas and its 2.0 banking; and Lick, the world’s first network of connected objects stores, you’re going to discover why brick and mortar is still going to be important. | ||
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