Big data, data mining and machine learning : value creation for business leaders and practitioners / Jared Dean.

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Bibliographic Details
Uniform Title:Wiley and SAS business series.
Main Author: Dean, Jared, 1978- (Author)
Language:English
Published: Hoboken, New Jersey : John Wiley and Sons, Inc., [2014]
Series:Wiley and SAS business series.
Subjects:
Management > Data processing.
Data mining.
Big data.
Database management.
Information technology > Management.
Online Access:
Connect to online resource - Law Library authorized users (Bloomberg Law)
Connect to online resource - Law Library authorized users
Physical Description:1 online resource.
Format: Electronic eBook
Contents:
  • Hardware
  • Distributed systems
  • Analytical tools
  • Predictive modeling
  • Common predictive modeling techniques
  • Segmentation
  • Incremental response modeling
  • Time series date mining
  • Recommendation systems
  • Text analytics
  • Case study of a large U.S.-based financial services company
  • Case study of a major health care provider
  • Case study of a technology manufacturer
  • Case study of online brand management
  • Case study of mobile application recommendations
  • Case study of a high-tech product manufacturer
  • Looking to the future.