The global brewery industry : markets, strategies, and rivalries / edited by Jens Gammelgaard and Christoph Dörrenbächer.
This book describes a number of different empirical studies and evaluations of the international brewery industry. This industry has recently undergone two climactic changes within a ten to fifteen year time period. These are a significant industry-wide consolidation of firms and market shares accom...
| Uniform Title: | New horizons in international business.
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| Language: | English |
| Published: |
Cheltenham :
Edward Elgar Pub. Ltd.,
2013.
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| Series: | New horizons in international business.
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| Online Access: | |
| Physical Description: | 1 online resource (xii, 337 pages) : illustrations, map. |
| Format: | Electronic eBook |
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