Messedesign Jahrbuch. 2019/20 = Trade fair design annual. 2019/20 / editors, Sabine Marinescu, Janina Poesch.

"So-called instagrammability has long become part of our communication policy - has the design of trade fair stands also changed as a consequence? Is the focus of the presentation no longer the product but rather the potential customer and their interaction? How important are live experiences in order to draw the full attention of visitors? What effect does this have on the communication strategy and on the spatial design? These are questions pursued by the new Trade Fair Design Annual with over 60 exceptional examples."--Back cover.