It's a match : creating color palettes in design / edited and produced by Sandu Publishing Co., Ltd.

"Color, as one of the most basic elements in design, plays a significant role due to its visual impact and psychological influence. Design with proper and excellent color matching can draw customer's attention and intrigue their interest thus achive promotion. This book introduces some basic knowledge of color theory and provides guidance of color matching by offering six specific methods, which are warm color matching, cool color matching, contrast color matching, complementary color matching, similar color matching and multi-color matching. Each method is demonstrated and illustrated thoroughly with plenty of color schemes and design projects, so that readers can have a better understanding of color matching and apply what they've learned to their works"-- page 4 of cover.