It's a match : creating color palettes in design / edited and produced by Sandu Publishing Co., Ltd.

"Color, as one of the most basic elements in design, plays a significant role due to its visual impact and psychological influence. Design with proper and excellent color matching can draw customer's attention and intrigue their interest thus achive promotion. This book introduces some basic knowled...

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Bibliographic Details
Corporate Author: Sandu Publishing Co (Author, Editor, Publisher)
Language:English
Published: Hong Kong, China : Sandu Publishing Co., Ltd., 2019.
Edition:First edition.
Subjects:
Physical Description:240 pages : color illustrations ; 30 cm
Variant Title:
Creating color palettes in design
It is a match : creating color palettes in design
Format: Book
Contents:
  • Preface / Aleix Artigal
  • Introduction to color matching. Color wheel ; Color modes ; Color attributes ; Color harmonies ; Color psychology
  • Warm color matching. Color scheme ; Tudo é tangente ; Caudal ; Souk ; Théâtre de Qaut'Sous ; CSPG (Center for the Study of Political Graphics) ; Branding--Passages Insolites 2017 ; Chiko Traditional Essence of Chicken ; Know Your Meats Well ; Goldsmiths, University of London--Campaign Identity ; Éditor Fa ; Viva España ; Works in progress CalArts Graphic Design Program Show
  • Cool color matching. Color schemes ; Immersive Tech Summit - Branding - Identity design ; I CITY THINK TANK ; DeCordova Garden Museum rebranding ; Go cup ; Holystone recruitment 2018 ; Visual identity of Dia Tipo RS 2016 ; Dentcare ; THE AMBIGUOUS PRESENT - Taiwan Tech Design Week 2017 ; GOOD FORTUNE FACTORY ; The Playlist Co. ; Association of Hungarian Photographers, Identity & Web
  • Contrast color matching. Color scheme ; Nike Le Quartier ; Gamecores 8th anniversary ; HOLNAP / TOMORROW--poster book ; 15th KTR Competition (Polish Creativity Festival) ; Varvet ; Personal identity--business cards ; Prosail--Branding for sailing competition ; MAT--First Modern and Contemporary Art Auction ; Prólogo, café literario ; Land & sea ; Übergood Festival ; H&M LOVES MUSIC--Communication design ; De Young Museum identity (Fictional) ; TEDxNingbo City Live ; Co. Means Coffee identity ; 25.08.68 ; 2018 Shenzhen Design Week ; Budapest Central European Fashion Week Identity
  • Complementary color matching. Color scheme ; Hardy Smoked Masterpieces ; BIZARRO (poster series) ; ZINEZÖ 2--Design periodical ; Libera Room ; Recyclette ; Opening ceremony of Patane Library ; Jeu, Sept & Femmes ; Season's greetings ; Ajuntament BCN--Nadal ; Spot Music Festival--Rebranding ; Glasgow International 2018 ; MANIKURNYA ; Barcelona Jewish Film Festival 2017 ; Fresh Air Festival ; Dom Toma ; Taste of the Upper West Side ; Un Posto A Base
  • Similar color matching. Color scheme ; The civic ; Gaia ; Printaly--the art of print ; Civilización 001 ; Aftermath Catalonia in Venice ; Big draw ; Veranda ; DIA D--Identity design ; SPAM--festival de publicidad y debate ; Beyond the scenery--2018 OCT-LOFT Public Art Exhibition ; Neusteller
  • Multi-color matching. Color scheme ; Andorra Kids' Film Festival ; Beauty Point Week ; Modern Recreation (ModRec) ; Università Vanvitelli--Brand identity ; JSC: Visual identity ; Skapa drömmar--forma platser ; Calidoscopi Cultural ; Maka ; Visual identity for the Jewish Culture Days Berlin ; Looks of Tela Ann (LoTA) ; Motiv Winery ; Architects Eat ; Hiture Furniture--Brand identity ; Women's Music event ; The Moving Point ; Forum Nastavnik ; Jake & Dinos Chapman--In the Realm of the Senseless ; Oxford University Press--Visual identity ; TAAALKS ; Barcelona's buildings and homes rehabilitation financial aid ; Barcelona Jewish Film Festival 2018 ; VERZHEN.