Cases on effective destination management [electronic resource] / edited by Romina Alkier, Giuseppe Catenazzo, Vedran Milojica, Aleksandra Zając.

"Devising methodologies to help decision-makers handle destinations effectively is paramount in a post-COVID world where travelers are seemingly more numerous than ever. This methodological book showcases a selection of research-based case studies to illustrate how to design research beneficial for...

Full description

Bibliographic Details
Other Authors: Alkier, Romina, 1974- (Editor)
Catenazzo, Giuseppe, 1982- (Editor)
Milojica, Vedran, 1984- (Editor)
Zając, Aleksandra, 1985- (Editor)
Language:English
Published: Hershey, PA : Business Science Reference, [2024]
Subjects:
Tourism > Marketing.
Hospitality industry > Marketing.
Branding (Marketing)
Place marketing.
Online Access:
IGI Global e-Book Collection 2024: 2024 (IGI Global)
Format: Electronic eBook

System Under Maintenance

Our Library Management System is currently under maintenance.

Holdings and item availability information is currently unavailable. Please accept our apologies for any inconvenience this may cause and contact us for further assistance:

Please contact Reference and Discovery Services via their Contact Form or call them directly at: 517-353-8700 for assistance.

Online Access

IGI Global e-Book Collection 2024: 2024 (IGI Global)