The party politics of presidential rhetoric [electronic resource] / Amnon Cavari, Interdisciplinary Center Herzliya (IDC) Herzilya.

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"This book demonstrates that presidents are successful leaders of public opinion - once we recognize the dynamics of public opinion, and the partisan nature of the presidents' activities and public response to them. Presidents have a significant advantage over every other political actor in reaching...

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Bibliographic Details
Main Author: Cavari, Amnon (Author)
Language:English
Published: New York : Cambridge University Press, 2016.
Subjects:
Presidents > United States.
Rhetoric > Political aspects > United States.
Political leadership > United States.
Communication in politics > United States.
Public opinion > Political aspects > United States.
Online Access:
EBSCO eBooks: 2016 (EBSCO)
eBook Academic Collection (EBSCOhost) – North America: 2016 (EBSCO)
Format: Electronic eBook
Contents:
  • Presidents, public opinion, and the political parties
  • Assessing presidential communications
  • The effect of presidential rhetoric on the attentive audience
  • The short term effect of presidential rhetoric
  • Presidential leadership of partisan opinion
  • The public agenda and the reputations of the parties for handling policy
  • Presidential rhetoric and the public agenda
  • Presidential rhetoric and party reputations for handling policy
  • The interplay of macrohandling and macropartisanship
  • The party politics of presidential rhetoric.