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120510s2012 nju ob 001 0 eng |
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|z 9781119962694
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|a 9781118351512 (online)
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|a 9781118351567 (online)
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|a 9781119208181 (online)
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|a 9781280696749 (online)
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|a (EBZ)ebs1373680e
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|a DLC
|b eng
|d EBZ
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|a pcc
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050 |
0 |
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|a HD2755.5
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100 |
1 |
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|a Jones, Stephanie,
|d 1957-
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245 |
1 |
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|a BRICS and beyond
|h [electronic resource]
|b executive lessons on emerging markets /
|c Stephanie Karen Jones.
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246 |
2 |
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|a BRICs and Beyond: Lessons on Emerging Markets
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260 |
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|a Hoboken, N.J. :
|b Wiley,
|c 2012.
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504 |
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|a Includes bibliographical references and index.
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505 |
0 |
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|a Preface / by Prof Dr. Wim Naude -- About the author -- Introduction -- Doing business in emerging markets : risks, opportunities and practice -- First section: risks -- Country risk -- Politics and business in emerging markets -- Corporate social responsibility -- Ethics, transparency, and governance in emerging markets -- Business culture -- Cross-cultural management and people in emerging markets -- Second section: opportunities -- Marketing -- Implementing marketing ideas into and from emerging markets -- Entrepreneurship and innovation -- Technology, innovation, and new business ventures in emerging markets -- Third section: practice -- Strategy and operations -- Changing business strategies and operations in emerging markets -- Strategic alliances -- Western business and emerging market business : working together -- Lessons for global business -- What we can learn from the brics and beyond -- Reading list -- Glossary -- Index.
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650 |
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|a International business enterprises
|z Developing countries.
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650 |
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0 |
|a Social responsibility of business
|z Developing countries.
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650 |
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0 |
|a Diversity in the workplace
|z Developing countries.
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650 |
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0 |
|a Industrial management
|z Developing countries.
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651 |
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0 |
|a BRIC countries
|x Foreign economic relations.
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773 |
0 |
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|t ProQuest Ebook Central - Academic Complete
|d ProQuest Info & Learning Co
|
773 |
0 |
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|t Wiley Obooks 2011 to Present
|d Wiley
|
776 |
0 |
8 |
|i Print version:
|a Jones, Stephanie, 1957-
|t BRICS and beyond
|d Hoboken, N.J. : Wiley, 2012
|z 9781119962694 (cloth)
|w (DLC) 2012016641
|
856 |
4 |
0 |
|y Access Content Online(from ProQuest Ebook Central - Academic Complete)
|u https://ezproxy.msu.edu/login?url=https://ebookcentral.proquest.com/lib/michstate-ebooks/detail.action?docID=938847
|z ProQuest Ebook Central - Academic Complete: 2012
|
856 |
4 |
0 |
|y Access Content Online(from Wiley Obooks 2011 to Present)
|u https://ezproxy.msu.edu/login?url=https://onlinelibrary.wiley.com/doi/book/10.1002/9781119208181
|z Wiley Obooks 2011 to Present: 2012
|