Marketing management in Africa [electronic resource] / edited by George Tesar, Steven W. Anderson, Hassimi Traore, and Jens Graff.

Bibliographic Details
Other Authors: Tesar, George (Editor)
Anderson, Steven W., 1956- (Editor)
Traore, Hassimi (Editor)
Language:English
Published: New York : Routledge, 2018.
Edition:1 Edition.
Subjects:
Marketing > Africa > 21st century.
Marketing > Africa > Management.
Informal sector (Economics) > Africa.
Africa > Economic conditions.
Online Access:
Taylor & Francis eBooks (Complete Collection): 2018 (Taylor & Francis eBooks)
Format: Electronic eBook

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