Quality management for competitive advantage in global markets [electronic resource] / José Manuel Saiz-Álvarez, Universidad Católica de Santiago de Guayaquil, Ecuador & Universidad Autónoma de Manizales, Colombia & CEIEF-Universidad de Santiago de Chile, Chile, Beatriz Olalla-Caballero, Universidad Pontificia de Salamanca, Spain.
"This book discusses the importance of quality practices and global market practices. With research that allows practitioners to improve their understanding of the strategic role of quality in the information and knowledge society, it focuses on describing a global economy formed by networks, organi...
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| Language: | English |
| Published: |
Hershey :
IGI Global Publisher of Timely Knowledge,
[2021]
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| Series: | Advances in business strategy and competitive advantage (ABSCA) book series
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| Online Access: | |
| Format: | Electronic eBook |