The global foundations of public relations [electronic resource] : humanism, China and the West / edited by Robert E. Brown, Burton St. John III and Jenny Zhengye Hou.
"The Global Foundations of Public Relations: Humanism, China and the West explores the growing humanistic turn in public relations processes and proposes that this has compelling parallels in the roots of Chinese philosophies. As the leader of growth and power across the Pacific Rim, public relation...
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| Language: | English |
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Abingdon, Oxon ; New York, NY :
Routledge
2022.
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| Edition: | 1 Edition. |
| Series: | Routledge new directions in PR and communication research
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| Variant Title: |
The Global Foundations of Public Relations: Humanism, China and the West |
| Format: | Electronic eBook |
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