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140707s2015 nyua ob 001 0 eng |
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|z 9780231168342
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|z 9780231168359
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|a 9780231538671 (online)
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|a 9781322777313 (online)
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|a PN4867.2
|b .B38 2015
|
| 100 |
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|a Batsell, Jake,
|e author.
|
| 245 |
1 |
0 |
|a Engaged journalism
|h [electronic resource] :
|b connecting with digitally empowered news audiences /
|c Jake Batsell.
|
| 246 |
2 |
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|a Engaged journalism : connecting with digitally empowered news audiences
|
| 264 |
|
1 |
|a New York :
|b Columbia University Press,
|c 2015.
|
| 490 |
0 |
|
|a Columbia journalism review books
|
| 504 |
|
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|a Includes bibliographical references (pages 157-176) and index.
|
| 505 |
0 |
|
|a Introduction: why engagement matters -- The "original platform": how news organizations build digital loyalty and generate revenue through face-to-face engagement -- News as conversation: not just informing, but involving the audience -- Mining the "passionate vertical": serving niche and hyperlocal audiences through digital and mobile platforms -- Search, explore, play: drawing readers into journalism through interactive -- Participatory experiences -- Sustaining engaged journalism: measuring and monetizing the audience relationship -- Conclusion.
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|a Journalism
|z United States
|x History
|y 21st century.
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|a News audiences
|z United States
|x History
|y 21st century.
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| 650 |
|
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|a Online journalism
|z United States
|x History
|y 21st century.
|
| 650 |
|
0 |
|a Social media
|z United States.
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|t Engaged journalism
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| 856 |
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|z eBook Public Library Collection (EBSCOhost) – North America: 2015
|
