Business model generation [electronic resource] : a handbook for visionaries, game changers, and challengers / written by Alexander Osterwalder and Yves Pigneur ; design, Alan Smith ; editor and contributing co-author, Tim Clark ; production, Patrick van der Pijl ; co-created by an amazing crowd of 470 practitioners from 45 countries.
Offers tools and techniques to systematically understand, design, and implement new business models and renovate and rework old models.
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| Language: | English |
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Hoboken, NJ :
Wiley,
c2010.
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| Variant Title: |
Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers |
| Format: | Electronic eBook |