Frontiers of advertising theory and research ; a symposium honoring C. H. Sandage / Edited by Hugh W. Sargent.

Bibliographic Details
Other Authors:	Sandage, C. H. (Charles Harold), 1902-1998 Sargent, Hugh Williams, 1914-1983
Language:	English
Published:	Palo Alto, Calif. : Pacific Books, [1972]
Subjects:	Advertising. Advertising > Research. Advertising > Study and teaching.
Physical Description:	191 pages : portrait ; 24 cm
Format:	Book

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