Competing on analytics : the new science of winning / by Thomas H. Davenport and Jeanne G. Harris.
Leading companies are doing more than just collecting and storing data in large quantities--they're now driving their competitive strategies based on data-driven insights. And achieving impressive results: Identifying the most profitable customers, accelerating product innovation, optimizing supply...
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| Language: | English |
| Published: |
Boston, Massachusetts :
Harvard Business Review Press,
[2017]
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| Edition: | Updated, with a new introduction. |
| Subjects: | |
| Physical Description: | ix, 295 pages : illustrations ; 25 cm |
| Format: | Book |
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